Mail Surveys

When you need a way to reach a high percentage of customers, the U.S. Postal Service is a time-tested, low cost market research methodology. Sterling mails a fully scannable paper survey along with a business reply envelope to your targeted list of addresses. Sterling’s automated processing center moves returned data quickly into the tabulation stream. Since Sterling manages the customer records and sampling, employees can’t tamper with the guest list or questionnaires, giving you a more accurate picture of your customer’s viewpoint. You can ask a relatively large number of questions within one survey instrument, making it very cost-effective.